November 12, 2011-- It was a revelation night of magic, holiday cheers and excitement as SM Supermalls simultaneously launched the happiest season of the year with Yuletide carols, gift-giving, and much- awaited Holiday Centerpiece.

In SM City Marilao, the program kicked off with music from Barasoain Camereta Philippines, Bocaue Student Choir, Rosari Angeli Ensemble and Sons and Daughters of Mary Choir. Captivating the essence of Christmas was a short monologue performed by Juliana Silang Cruz, a solitary young girl, who dreamed of enchanted Christmas. That holiday dream came true when Santa and his elves brought her to Christmas Candy Cane Factory.  Story ended as distinguished guests of the event joined to unwrap Santa’s presents and lit up the Christmas Candy Cane Factory.

SM Marilao’s Christmas Candy Cane factory, located at the mall’s east wing features Santa’s factory fresh sweet treats such as candies, candy canes, lollipops, delectable cakes and ice-creams. A giant couch was placed inside the factory so children could sit and enjoy Santa’s Christmas sweet treats. Complementing Santa’s Candy Cane Factory is nearby Giant Christmas Wreath centerpiece at the cinema’s entrance.

Because SM believes in the philosophy of making Christmas special, gift giving to the underprivileged children signaled the love and bigheartedness that the Yuletide celebration promotes. The fireworks display capped off the event leaving the audience and shoppers wanting more.

The launch also introduced latest remix version of SM Supermalls’ Christmas jingle, the Christmas ChriSMs Bop, which will liven up the musical excitement of shoppers frequenting the SM malls this season. The ChriSMs jingle was sung by Maria Aragon, the 11 year old international YouTube sensation star.

So this holiday season, spend time with your friends, family and loved ones at SM City Marilao or in any of your favorite SM Supermall, enjoy the Christmas treats and together hear Maria Aragon as the voice of SM Christmas.