“Gingerbread Boy. Santa’s Elves and Bakers.
 Ballerinas and Santa Claus.
Swirly Lollipops. Snow-covered Marshmallows.
Gumdrops and Mistletoes.
Candy canes so red and white…
A Candy House topped with sugar-coated snow…”

Yuletide carols and cheers filled the Atrium of SM City Calamba as everyone was entertained by the “Sweetest Christmas Launch” last Saturday, November 10, 2012. The event showcased a Candyland exhibit, which amazed mallgoers and shoppers, especially the kids. The Candyland exhibit features a 16-feet tall Candy Cottage filled with designs of candies and sweets. Mallgoers could go inside the later and have their pictures taken. This gigantic centrepiece perfected SM City Calamba’s Christmas ambience, together with the white LED lights which covers all floors of the mall. 

Mayor Joaquin “Jun” Chipeco graced the event, as well as Board Member Neil Andrew Nocon. Not only did SM City Calamba aimed to bring Christmas and entertainment to their shoppers during the event but, they also invited 52 Kids (aged 6 to 7 years old) from DSWD and had a Gift-Giving program. All kids flashed smiles on their innocent faces as they were entertained by the program and of course, Christmas wouldn’t be complete without Santa Claus and his sack of presents!

The Gingerbread Boy brought each shopper smiles and giggles to little ones.

SM Supermalls Regional Operations Manager John Jason T. Terrenal (right) and Calamba City Mayor Joaquin “Jun” Chipeco, Jr. during the ceremonial hanging of the Christmas Bears.

The SM Cares Bears of Joy Promo was also launched during the event. For only P100.00, each shopper would be entitled for two bears. One bear, for the customer to keep and the other bear would be donated. For the Bears of Joy promo, a donation box is placed near the SM City Calamba Bear Booth; cash donations are very much welcome. Donations will be handed to the orphanage.

 Mayor Joaquin “Jun” Chipeco, Jr. during the gift-giving part of the Sweetest Christmas Launch with Santa Claus at SM City Calamba.

 Christmas Mascots Photo Op with District 2 Board Member Neil Andrew Nocon, Regional Operations Manager Mr. John Jason Terrenal and Mall Manager Ms. Odessa Galicia

District 2 Board Member Neil Andrew Nocon with the DSWD kids.

The event brought merriment to one and all. More than just entertainment, SM City Calamba takes part on bringing the Joy of Christmas to those children in the orphanage, as well.
So, come and bring your family and loved ones to SM City Calamba and enjoy the Yuletide Season!